The Shout Magazine (New Zealand)

When Steinlager meets Dave Dobbyn, is it a slice of heaven?

Steinlager Tokyo Dry has partnered with Kiwi composer and producer, Cam Ballantyne, to recreate Dave Dobbyn’s 1986 no. 1 hit Slice of Heaven in a uniquely Japanese  way.

The track features an arrangement of contemporary and traditional Japanese sounds from Karaoke, J-Pop, and Electropop to the traditional instruments of Shamisen and Taiko drums, using Japanese talent to create an exciting cultural fusion. It’s fresh and modern but still undeniably recognisable as the Kiwi hit. The new song forms the backtrack for Steinlager Tokyo Dry’s new ad campaign, which is now live across the country.

Dave Dobbyn loves the eclectic recreation of his hit song. “When I wrote the lyrics ‘da da da’ I never imagined them to be some of the best lyrics I’d ever written, and that 33 years later ‘Slice of Heaven’ would still be so catchy and recreated in this way,” he says. “I’m impressed with how all the sounds have come together!”

Launched in 2016, Steinlager Tokyo Dry is a premium lager in the refined style of Japanese beer, mixing the best of New Zealand raw ingredients with true Japanese brewing mastery. The beer showcases what happens when New Zealand meets Japan, as does the new Slice of Heaven remake.

https://www.youtube.com/watch?v=IM8Oo3vgGFM&t=

Steinlager Tokyo Dry is available at supermarkets and liquor stores, RRP $27.99 for a 12 pack of bottles.