Villa Maria named one of the top global wine brands
For the first time ever, a New Zealand wine brand has been awarded in the top three ‘Most Admired Wine Brands in the World’. Villa Maria has been awarded the coveted title of the third Most Admired Wine Brand in the World at an awards ceremony in Düsseldorf, Germany.
“It’s an absolute honour for Villa Maria to be named as the third most admired wine brand in the world and we are delighted to be held in such high esteem on the international stage,” says Villa Maria Founder and President, Sir George Fistonich. “New Zealand is a relatively young winemaking nation and to be in the top three wine brands in the world is immensely powerful for New Zealand wine and the New Zealand export sector. I’m very excited about the future of our whole industry.
“This award is a testament to the unrelenting passion, enthusiasm and intelligence of winemaking and viticulture teams. The quality of our wines consistently deliver and show we exceed in all the award criteria. It’s fantastic recognition for Villa Maria and I’m incredibly proud that we are punching well above our weight on this prestigious global list,” he says.
Villa Maria has been named New Zealand’s Most Admired Wine Brand for five consecutive years and been in the World’s Top 10 placing fourth in 2015, eighth in 2016, fourth in 2017 and eighth in 2018. Judges look for the wine and brand to be a true reflection of the country of origin, consistency and quality, marketing appeal and the ability to meet consumer needs.
“New Zealand wine has become a $1.7 billion international success story because our wine
producers have always delivered real value to consumers,” says New Zealand Winegrowers Chief Executive Officer Philip Gregan. “This award highlights the on-going success of New Zealand wine brands as they compete for the attention of consumers across the globe.”
The ‘Most Admired Wine Brand’ awards are operated by Drinks International – one of the world’s leading and most respected drinks magazine and UK based global research company Wine Intelligence. The awards are judged by more than 130 industry experts.
A leader in sustainability, innovation and quality, Villa Maria is a New Zealand family-owned winery recognised as an icon in the global wine industry.